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Fundraising 689 Million, The News Of The Year Is Better Than The Voice Of Le Fung Continued To Upgrade.

2019/9/16 14:41:00 0

B & BChina Daily

In the first half of the year, the company's revenue was 846 million yuan, up 25.15% from the same period last year.


Net profit of 174 million yuan, an increase of 42.01% over the same period.



In the evening of September 12th, the golf apparel brand announced that it could raise public funds for Switching Company bonds by no more than 689 million yuan. It was used to upgrade the marketing network, build supply chain parks, research and design centers and replenish company liquidity.


Among them, the construction of the upgrading marketing network will invest 320 million yuan, and the construction of the supply chain park will cost 140 million yuan. The R & D center will invest 40 million yuan to supplement the company's working capital and invest 189 million yuan.


Mr Bi said that from 2016, 2017 and 2018 to the first half of 2019, the total assets of the company increased from 1 billion 473 million yuan to 1 billion 732 million yuan, 2 billion 119 million yuan, and 2 billion 275 million yuan annually. It is precisely because of the gradual investment in initial public offering and listing of raised funds that the scale of the company's business has gradually expanded and the company's profitability has been enhanced.


Reporters noted that the first public offering of shares to the public was 698 million yuan, and as of June 30th this year, the unused fund-raising balance was 304 million yuan.


It is understood that Bi Yin Ling finer positioning high-end fashion sportswear, since the establishment of the company has been focused on golf and leisure apparel for seventeen years, focusing on the domestic high net worth users. Since 2018, bwein has opened the era of entertainment marketing "Star". It has signed movie stars Yang Shuo and Jiang Yiyan as brand spokesmen, and has made marketing and dissemination to target consumers from entertainment marketing, event marketing, public welfare communication, and event promotion.


According to the previously released daily report, the first half of 2019 was 846 million yuan more than that of the company, accounting for an increase of 25.15% over the same period last year. The net profit attributable to shareholders of listed companies was 174 million yuan, an increase of 42.01% over the same period last year.


At the end of August, in the September quarter adjustment results announced by FTSE Russell, a well-known index maker, China's A share was increased from 5% to 15%, while that of the company was 87 new A shares.
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