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Louis Vuitton Suffers From Losing The Classic Grid Patent.

2015/5/6 18:27:00 29

Louis VuittonClassic GridPatent

It is reported that in 2011, the European Bureau of internal market coordination (OHIM) once said, "this grid pattern is a controversial trademark, and it is very simple. As we all know, it is widely used in the decoration of goods. OHIM "This controversial trademark pattern does not clearly distinguish from other grid patterns," he added. trademark The need for recognition and originality. In response to the above ruling, Louis Weedon has not announced that the company will continue appeals.

After being snubbed by Chinese consumers, Luxury goods The brand Louis Vuitton was hit hard again. The European Union German court abolished two trademark rights of the brand in April 21st. Louis Vuitton was sentenced to no longer have two trademark rights, the brown rice chessboard pattern and the black gray chessboard pattern, and the two trademark rights were registered in August 27, 1998 and November 21, 2008 respectively.

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On Monday night New York time, when Fifth Avenue lights up, more than 500 Oscar winners, Wall Street giants, Silicon Valley talents, fashion designers and star stars will set foot on the red carpet nearly 140 meters to the fashion charity dinner. The event is an unparalleled feast in New York's social circle in the past ten years.

Met Ball is the proof of absolute power of Anna Wintour, and also puts the 65 year old Wintour on the top of the power of fashion.

Last year, the event raised nearly $12 million in charitable funds one night. The event was on the Twitter hot topic list. The next day, more than 25 million page views were generated on the vogue website. This year, it will be recorded by 225 authorized photographers, journalists, bloggers and Snapchat people, and will become part of the producer's Andrew Rossi documentary.

The Met Ball charity evening is an event set up by the Metropolitan Museum of Art Fashion Institute. This year, the event is not only the annual grand fashion show that the museum influenced the western fashion by Chinese aesthetics, but also proved the absolute power of its former sponsor, Anna Wintour. At the age of 65, Wintour is Vogue magazine editor and Cond e Nast art director. This year, she will continue to debate the myth of "fashion devil" and "2009 The September Issue" documentary. Vogue also controls the spread of hegemony, and Met Gala will not allow itself to be released to social media.

Since 1999, Ms. Wintour has been a fashion leader in Oscar de la Renta, Prada or Chanel senior dress. It is also the backbone of many top dinner parties and Museum charities organized by urban cultural institutions. Meanwhile, her fashion view has brought unprecedented advertising effects to the global fashion industry.

Her story not only makes people feel the change of social circles, media and philanthropy, but also makes people understand how a woman builds and consolidates the role of power brokers overnight.

Under the influence of Ms. Wintour, the charity evening has raised over $145 million for the Costume Institute, the general control agency of the operation capital. Participants were willing to pay $25000 to buy Personal admission tickets or to donate at least $175000 in 10 small groups. In contrast, the David Rockefeller charity luncheon recently launched by the Museum of modern art, though the largest annual charity in the museum, raised only $3 million 500 thousand, while the New York Ballet's 2014 spring and autumn charity only raised 5 million 450 thousand dollars.

That's why last May, even Costume Institute was renamed "Anna Wintour Costume Center". On the day of the unveiling of the new Costume Center, the first lady of the United States Michelle Obama also attended the event, and almost every American fashion designer knew the news.


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