Understanding The Problems To Be Noticed In Terminal Promotion

It is necessary to make the best choice; second, it is necessary to consider the diversity of products and the compression of thematic display. At the same time, it is necessary to consider the matching degree of goods. Otherwise, if there is no sufficient source of protection, it will be easy for the buyers to sell the stacks / end products directly to the sales, and the stacks will become smaller and smaller. Finally, they will still disappear. The vendor's overhead and advertising fees will also be wasted. Third, the theme of promotion and price must be eye-catching. If there are no promotional themes and contrasting price tags on the head and ends, then the head / head will easily have more momentum than others, only to promote the awkward and passive situation. < p > agents should hold the following three principles when carrying out stacking or terminal activities. "The first is heap modeling, the floor type display, or the ladder and square display.

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< p > < strong > "promotion booth should be concise and comfortable" < /strong > < /p >

< p > < < a href= "//www.sjfzxm.com/news/index_c.asp > store location < /a > is not a good agent and terminal a href=" //www.sjfzxm.com/news/index_c.asp "> guide shopping personnel < /a >, the promotion booth at the main passenger channel will often become the" source "or the" pioneer position "of its promotional activities.

Therefore, the sales promotion booth at the channel should be considered as one of the important topics of the daily communication and coordination between the agents and the sales staff and the negotiation of thematic promotional activities.

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The relevant personnel carry out effective daily operation and management work, for example, there should be a shopping guide or temporary promoters on the sales promotion site, a single page and a shopping guide, because the promento booth with no shopping guide or temporary promotion is like an "undefended sales promotion position"; at the same time, to attract visitors to come to the exhibition booth, the agents need to cooperate with the shopping guide to do a good job in the daily operation of the promotion booth, such as the lighting of the booth, the replenishment of the product stacks, the renewal of damaged materials and the cleaning and maintenance of the surrounding environment, so as to ensure that the booth is displayed in the most neat and comfortable aspect in the promotion period, so as to create more opportunities and possibilities for the sales of the brand. < p > if the agent wins a better promotion position, it needs to have

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< p > < strong > < < a href= > //www.sjfzxm.com/news/index_c.asp > terminal promotion < /a > pay attention to season effect > < /strong > /p >

< p > for those agents who are eager to promote sales and sprint tasks through phased promotions, terminal promotions should not only grab the attention economy, but also learn to play "season cards" at the right time, that is to say, timely promotion of sales themes and product display themes that can produce consumer resonance according to different seasons.

For example, in the summer heat, rice cooker promotion can be the main driver of mung bean gifts, and when you display, you can consider the use of plastic green space, green leaves and other small materials to embellish or activate terminal promotional positions, so that your product promotion season is in season.

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< p > the "season effect" is more about the intentions of agents to activities. The environment created by manufacturers to provide promotional materials can not be changed at all times. However, we can make use of changeable seasonal gifts or seasonal objects such as Christmas trees and small pendants to enable terminal positions to light up and fire up, and ultimately achieve the "perceptual, emotional and moving" perceptual marketing.

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