ASOS, A Famous Fashion Retailer In Britain, Recently Introduced 2D'S Virtual Fitting Function.

< p > Britain's famous fashion shopping website ASOS (asos.com) can be said to be the leader of e-commerce in the UK.

In April (2013), ASOS announced that it would use virtual fitting functions for more than more than 2000 brands of skirts and shirts on its own website.

The online retailer also became the first British company to use the Fit Visualiser product of Swedish company Virtusize.

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< p > using the 2D product, shoppers can press the Fit Visualiser button next to the product image to see if the garment fits well.

ASOS has tried Fit Visualiser for six months, resulting in a 30% reduction in the ratio of cargo to cargo due to improper fitting.

Therefore, in April of this year, ASOS officially announced the launch of Fit Visualiser.

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< p > the plateau of the product is to compare the size of the < a target= "_blank" href= "//www.sjfzxm.com/" > the dress < /a > the size of the new clothes that they have purchased and the size of the new clothes they are considering buying. Through the simultaneous display and overlapping of two clothes, customers can compare the size and decide the most suitable size for them.

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"P ASOS" Product Manager Hayley Martin pointed out that "what we value most is the shopping experience of customers.

In the past 12 months, we have been working on the real needs of customers in terms of size and fit, so we decided to try Virtusize.

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< p > Hayley Martin further pointed out that the response of customers was very positive, so we decided to formally launch Virtusize in early April.

We plan to add this function to more products, and cooperate with Virtusize to develop more new functions and strive to improve customer experience.

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< p > Virtusize is located in Sweden. Its Fit Visualiser products have been working with 23 online retailers in Scandinavia, Germany and Austria, including Nelly.com, Stylebop.com and WeSC.

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