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The Effect Of The Exhibition Is Real.

2012/5/30 11:07:00 22

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1. the exhibition delivers results during the recession: the exhibition continues to attract high-quality audiences and visitors for the first time during the recession.


2. the exhibition delivers a provable return on Investment: exhibition marketing is the way to drive the highest return on investment.


3. the exhibition leads to sales leads: the exhibition is the second way to generate sales leads after the company's own website.


4. the exhibition delivers new business: 77% of the quality audience at a fair represents new customers.



5. the exhibition speeds up the sales process: 66% of the sales and marketing managers say that sales leads from the exhibition require fewer sales calls to achieve sales, because buyers can see sales / technical staff at the exhibition and see products.



Six Exhibition Provide all important brand experience: Purchase Intention - customer expressed product purchase interest - those who are actively interacting with a brand at those B2B exhibitions are usually 34 percentage higher than those who do not know the brand.


7. the relationship between exhibitions: activity marketing is the best way to speed up and deepen the relationship with the target audience.


8. the exhibition attracts buyers and decision-makers: more than 80% of the exhibition visitors have influence on the purchase decision of the exhibition, and 55% have a purchase plan after the visit.

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