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The Luxury Of Children'S Wear Is Still Early.

2011/6/1 14:43:00 38

Luxury Stores

The data show that by 2015, there will be more than 4 million 400 thousand families in China's urban affluent families, and will "cultivate" a large number of new generation of luxury consumers.

Among them, the children are not only a handful, but also children.

Luxury goods

It is becoming a new business opportunity for channel operators.

The trend of children's luxury goods is spreading all over the world, and the heat wave of children's clothing market is indeed very turbulent.


Sophie Devonshire, the founder of BabeswithBabies.com, the famous online luxury goods store, said: "at present, the trend of luxury gifts as children's gifts is becoming more and more obvious.

They want to show how special their gifts are. "


Many parents have the psychology of conspicuous consumption. After they compare each other's luxury goods such as real estate, cars and watches, the next generation has become the target of their comparison.


Facing children's luxury goods

Sell well

There are also different views.

Mr. Wang said: "children grow very fast, clothes can not wear quickly, is it necessary to buy that expensive?" Miss Li believes that this will mislead the child's consumption concept: "now it's so expensive for children, then what will he do when he grows up?"


If children are not to lose at the starting line, they will never buy children's luxuries.

Can we ask more:

Children's wear

Is it early to step into luxury?

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