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How Can A Salesperson Make Good Use Of Business Cards?

2010/12/2 14:05:00 57

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business card

It is one of the indispensable tools in modern business contacts. But I find that many companies and salesmen do not attach importance to the role of business cards in sales, and their understanding of business cards is also too narrow. So they cause business cards in social occasions without taking business cards, and can not recall their business cards. Some business card information is not clear, or even altered, and telephone numbers no longer exist. These details often affect business and cause unnecessary losses.


Business card is the most effective tool to establish business integrity, enhance brand awareness and establish sales channels.

Because it costs less, and is intuitive and saves a lot of time, it plays an irreplaceable role in sales.

Because of this, when making business cards, we must do the following:


1., the design should be individualized with the impact on the eyeball.

Personalization is not gingerbread, it must have its own characteristics.

The color should not be too beautiful.


The information shown in 2. should be clear and definite.

The name of the company should be clear at a glance and the trademark should be highlighted.

The name must be clear.

The main products or industries should also be introduced clearly.

In particular, I want to answer what you are doing. Even after a while, you can think of what you are doing when you read business cards.


3. don't write too much on the phone. Because it's your business card, it is necessary to show your office phone and make it easier to contact.


4. don't write too many irrelevant things.

post

And don't write too many companies.

Some salesmen are afraid that others will not pay enough attention to them. They should write all the names of the group companies on their business cards, which will be dazzling, but in fact, it is not conducive to the development of business.


The use of business cards is also different.

occasion

Different types of business cards should be distributed.

For example, investment fairs, exhibitions, and large public events. These occasions require distribution of business cards, which are more suitable for the distribution of business cards because of the large number and only one side of the people they distribute.

That is to say, do not expect the other party to remember you, but remember your product.

This kind of business card does not need to be particularly upscale, but it must be clearly introduced to the product.


In general, my practice is to bring a large number of business cards, see people on the issue, increase product awareness.

When visiting customers, they must bring premium business cards, which are more suitable for collection.

In this case, because there is time to understand each other, it is possible to become friends. Business cards emphasize their names.

A friend can do business.


And when sending out business cards, you must pass your eyes and look at each other's eyes to show respect.

When picking up your business card, you must look at each other's business card and put it in your coat pocket.

Don't forget to put your business card together. It's very impolite to discarding the other's business cards on the other side.

It will affect the achievement of business and give the other person a sense of ill breeding.


Business card is an important tool to expand your social circle and make friends. I hope that salesmen will make good use of them. You will find out that a business card you may not want to send will bring you huge business.

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