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Disputes Between Pnational Costumes And Agents

2010/7/6 12:08:00 17

Breakup Of Pnational Clothing Agents

In the past two years, the international fashion fashion brands, including some luxury brands and domestic agents, have ceased to release disputes, and brand outlets have sprung up.

A few days ago, a well-known international fashion brand professional operator, Shenzhen COPA (IS) Industrial Co., Ltd. announced in Beijing that it had formally filed a lawsuit against the court, suing its partner, the world's top 500 Korean SK affiliated enterprise SKN, which could be considered that the SKN suspected of breach of contract brought huge economic losses to them and demanded that the other side continue to perform the contract.

A spokesman can be said that the Shenzhen intermediate people's court has filed the case.


Agents may request SKN to continue to perform.


"During the period of cooperation, SK N takes

Procrastination decision

We refuse to open shop applications, and on the other hand, we are asked to open shops.

Zhao Yunhu, President of Shenzhen pable Industrial Co., Ltd., told reporters that it was a last resort to resort to the law. In July 1st, SK N unilaterally terminated their contracts.


According to the introduction, SK A N G JIN Y O U O brand, now the SK N of SK group of Korea, has been appointed in June 2005. It has been signed for 8 years with the owner of the company.

Cooperation agreement

That is, the agreement of 5 years plus 3 years.

Zhao Yunhu said that the contract required to open 50 shops, so far, it can send a total of 60 reports, and the number of shop opening plans for each year exceeds the requirements of the contract.

However, during the cooperation period, O BZEE delayed the decision making, and opened up shop to SK N to take advantage of the intention to refuse to open the shop. Altogether, it blocked or refused to open up a store plan of up to 43.

According to his example, in 2008, an application could be made to open a shop in the two floor of Mei Long Town, Shanghai. The first application was rejected, and the second application was submitted again. After being approved, it had entered the stage of design and was overturned, and finally failed to open shop.

But in second years, SK N opened another brand O n '2D to the third floor of the mall.

In 2009, it was allowed to get a good location in the two floor of Mei Mei, Chongqing. It was rejected after SK N, and less than half a year. SK N's O n '2D brand entered the third floor of the mall.

Zhao Yunhu said that the sales of the open stores were good, but because the number of stores was insufficient, they could not complete the sales required by SK N.


It is reported that in October 2007, after SK N began to acquire O BZEE, it suddenly made clear that it had withdrawn K A N G JIN Y O Y, which was called part of the global strategy and proposed to re sign the contract.

For this, Zhao Yunhu was very angry. "The new contract is very unreasonable. It will not be allowed to be a partner, but the relationship between the upper and lower levels. It may even terminate such similar terms at any time.

We have no rights and interests to protect, "Zhao Yunhu refused to sign a new contract.

In December 31, 2009, SK N of South Korea offered to terminate the contract, saying it would terminate the contract in July 1, 2010.


Zhao Yunhu also listed several uncooperative performances of SK N, including refusing to replace defective goods, and giving no support and cooperation to branding. It has not been able to provide authorization certificates for the expansion after 2008.

Zhao Yunhu thinks the new contract is an excuse, which is the unilateral breach of the contract by SK N.

"We hope to continue to fulfil the contract through the law, if not, do not rule out huge compensation.

In the whole process of cooperation, we have already lost hundreds of millions of RMB.


  

Increasing competition between brands and agents


Over the past two years, foreign brands and Chinese agents "

Rescission

The incident continued.

For example, the British menswear brand Dunhill has reclaimed the agency in Wenzhou, Ningbo and Hangzhou in 09 years. Besides, the well-known brands that have been reclaimed for agency are Zegna, LO EW E and so on.

The sale of international fashion brands has been on the brink of fire.


A M T consulting clothing industry director Ge Xing said, with the liberalization of domestic retail business, brand operators can directly operate in China, they want to know more about China's channels and consumers in China, so brand makers have recently chosen to take the agency power to do their own work.

But he also said that the brand agent's right to reclaim agency is only a short-term behavior. According to foreign experience, they will find agents to operate after a period of time.

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