Qingming Small Holiday Business Opportunities Have To Be Dug And Dug.
Qingming Festival was originally a holiday not valued by businesses.
This year, the three day long holiday has made businessmen excited, but the actual sales situation is not as good as expected.
Yesterday, the reporter contacted several supermarkets and restaurants responsible persons. Most of the answers were: this year is just an attempt. How to excavate this holiday market still needs to be studied.
After the announcement of the adjustment on the new statutory holidays, the head of the supermarket said that we should plan and launch the theme promotion to attract consumers. However, when the Ching Ming Festival really came, we did not see the big action of the supermarket.
Reporters visited several supermarkets during the festival, and found that in real sense, activities under the banner of "Qingming Festival" were rarely seen, while some prepared businesses said, "the result is not as good as imagined."
In Qinghua spring store in the century, the Qingming dumplings made on the spot became "stars".
It is understood that the sales of Qingming dumplings from March 27th were soaring during the holiday season. "Compared with the previous stage, the sales volume in these days is more than doubled."
The shop manager Zhang told reporters.
It is a pity that "no use", but how to excavate is still a new problem.
A supermarket planning said, the first Qingming Festival consumer market potential most of us do not have the bottom, how to locate the need to observe and sum up, "this is just a start, then there are Dragon Boat Festival, Mid Autumn Festival two new festivals, then we have to work hard to dig deep."
The restaurant feels the charm of the new festival, "at least six or seven tables for a table."
Tu Rongsheng, Wang Runxing of the Royal restaurant, said the Qingming little holiday brought unexpected business.
The reporter learned from the restaurants of Lou Wai Lou, Huang di er, Hua Zhongcheng and Shan Wai Shan that the charm of the new festival consumption has already been felt.
Gu Cheng, director of Flower City, told reporters that "business is very good every day". Some big families also gathered from Hangzhou to take advantage of this festival. So, compared with usual, the number of tables gathered between relatives and friends exceeded business banquets. They also specially prepared "season" snacks for youth.
This is a hot business in the past few days.
According to a Miss Qian of the shop, the attendance rate of their boxes has reached more than 90% on the three day of the festival. There is often a queuing waiting phenomenon in the absence of the scheduled hall. "The hall is mainly reserved for foreign tourists. There are so many tourists in Hangzhou these days."
The growth rate is 30% higher than the same period last year.
Yesterday, when the reporter contacted Xu Lihua, general manager of Shan Shan, she was busy entertaining guests in person.
Zhu Jiaji, who lives in the tea house in the lakeside area, also feels that the turnover has increased significantly, especially visitors from surrounding to Hangzhou can see that the open-air teahouses in West Lake are full.
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